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Differences between Independent Freight Agents & 3PL Brokers

Apr 13, 2023

Why Sales Agents Partner with Logistics Solution Providers

In the logistics industry, there are two types of professionals who help shippers move their freight: 3PL freight brokers and independent freight agents, also called truckload sales agents. Both play important roles in connecting shippers with carriers, but there are distinct differences between the two. 


3PL freight brokers act as intermediaries between shippers and carriers. They have relationships with a large network of carriers and use their expertise to match shippers' freight with the carrier that best meets their needs. They negotiate rates, manage the logistics, and provide value-added services such as freight tracking and customs clearance. They are licensed and regulated by the Federal Motor Carrier Safety Administration (FMCSA) and are required to carry liability insurance. 

On the other hand, independent freight agents are essentially self-employed salespeople who work on commission to find and book freight for carriers. They operate as an extension of a carrier's sales force and are responsible for building relationships with shippers, negotiating rates, and coordinating logistics. They are not regulated by the FMCSA and are not required to carry liability insurance, although many do. 


So why would a truckload sales agent decide to partner with a large 3PL freight broker like Translogistics? There are several reasons: 


  1. Access to a larger carrier network: 3PL freight brokers have relationships with a larger network of carriers than most independent freight agents. This means that they can provide their agents with access to carriers that the agents might not otherwise be able to work with. 
  2. Additional services: 3PL freight brokers offer a wide range of value-added services, such as customs clearance and freight tracking, that many independent freight agents cannot offer. This can be a major selling point for agents looking to attract shippers. 
  3. Reduced risk: Because 3PL freight brokers are licensed and insured, they assume a certain amount of risk on behalf of their agents. This can provide agents with an added layer of protection against potential liability issues. 
  4. Increased credibility: Partnering with a well-respected 3PL freight broker like Translogistics can lend an independent freight agent credibility and legitimacy in the eyes of potential shippers. This can help them attract new business and build long-term relationships. 


In summary, while there are similarities between 3PL freight brokers and independent freight agents, there are also important differences. Independent freight agents work on commission to find and book freight for carriers, while 3PL freight brokers act as intermediaries between shippers and carriers, providing a range of value-added services. Independent freight agents may choose to partner with a large 3PL freight broker like Translogistics for access to a larger carrier network, additional services, reduced risk, and increased credibility. 


TLI Insights


For the latest insights, tips and commentary surrounding the logistics industry, look no further. Shippers will find thoughts from the award-winning team at Translogistics covering everything related to your transportation processes and plans. If you have a question we are readily available at insidesales@tli.email 

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